Ethics

Central London Apartments is part of the Habicus Group – the world’s leading serviced apartment provider. We work constantly to uphold the highest standards: this not only means giving our guests the best booking experience, but also attracting and retaining the brightest travel professionals, developing and rewarding excellence, growing strong relationships with our partners and promoting best practice in the industry. We share our ethos and aims with our sister companies – SilverDoor Apartments and Citybase Apartments.

Our Purpose

Our purpose is simple; to offer our guests the finest serviced apartments and help them enjoy the best that London has to offer.

Our apartments are ideal for short or long stays in London and because we are independent, we guarantee to bring you the very best the market has to offer. So when we say an apartment is just right for you, you can be confident that it truly is.

Our Vision

As part of the Habicus Group, our vision is to maintain our position as the leading global serviced apartment agent.

We intend to do this by sourcing and providing the highest quality serviced apartments. We make it our business to continuously review, visit and assess our apartment portfolio. We know our properties inside out so can always recommend the perfect apartment, no matter what the guest is looking for.

For Central London Apartments, this also means we specialise in all things London, from how to get around, to where to get a good haircut. We are committed to promoting London as the world’s leading global city brand and helping all our visitors have an exceptional experience of our capital’s hospitality.

Our Ethics

  • Our employees

    At Central London Apartments we hire people on merit and talent regardless of gender, ethnicity or belief. And, like London itself, we are a dynamic and diverse company. We reward hard work, and strive to ensure our people are motivated, appreciated and challenged while developing personally and professionally.

  • The community

    We work closely with higher education providers, including the best UK universities, to offer graduate and apprenticeship schemes and promote a career in tourism as a rewarding and exciting opportunity.

  • Transparency within our supply chain

    We are proud to be an independent serviced apartment provider and our knowledge and objective position is at the heart of the value we bring our guests.

    Our staff stay in our apartments on a regular basis in order to familiarise themselves with our portfolio, review the supplier’s services and enjoy an authentic experience of our services. We have strict rules on gifts to guarantee that our advice to clients is always unbiased, and this first-hand knowledge is what keeps guests coming back to Central London Apartments again and again.

    The companies within the Habicus group are proudly at the forefront of best practice with the serviced apartment industry. The safety, security and well-being of our guests is paramount to us and we work closely with industry associations to share knowledge, drive innovation and set an example in high standards of service and business practice.

  • Accountability and communication

    We pride ourselves on the personal and friendly service our guests enjoy when they book a Central London Apartment. Unlike many online agents, if you need to speak to us, you can reach us quickly and easily. Our phone number is clearly displayed everywhere on our website with direct lines to our team. No automated services or offshore call centres just a simple UK phone number and a real person waiting to help you, before, during and after your booking.