Few places in London are more luxurious than Mayfair. Both elegant in appearance and affluent in character, Mayfair has been the home of the rich and famous for centuries. From the attractions in Mayfair to the landmarks found on the district’s outskirts, Mayfair has something for everyone. We give you our…
Mayfair Area Guide
The History of Mayfair
Mayfair has always been widely known as London’s most exclusive commercial district. The name ‘Mayfair’ even originates from a 15-day long fair that was held in the district every year. This annual fete would see the expanse of farmland – now known as Mayfair – become a bustling marketplace full of livestock. Before long the fair was supplemented by hordes of jugglers, gamblers and thespians, providing a more raucous atmosphere.
The rowdy festivities were eventually clamped down on by local nobility in 1709 for ‘lowering the tone of the neighbourhood’. Over the course of the 18th century, Mayfair started to become the elegant and affluent area it is today.
While much has changed since those early marketplaces, Mayfair has kept its commercial spirit, although with a prominently upmarket twist. Savile Row is famed for its upscale tailoring and Mayfair is also home to esteemed auction houses such as Sotheby’s.
Shopping in Mayfair
When it comes to shopping in Mayfair, many would make a beeline for Oxford Street. However, if you’re prepared to step off the beaten track, there’s much more to Mayfair than meets the eye.
New Bond Street provides visitors with a huge number of designer shops and stores such as Saint Lauren and the Ralph Lauren flagship store. There is also an array of jewellers found on Old Bond Street.
Attractions in Mayfair
Despite its central location, Mayfair is a quiet part of the city which attracts fewer tourists than neighbouring districts Marylebone and Soho. There are a number of iconic attractions in Mayfair, but many visit the area for its exclusive bars, restaurants and establishments.
The Burlington Arcade – one of the most popular attractions in Mayfair – is a historic 18th-century arcade that runs from Piccadilly to Burlington Gardens. This London landmark is home to a host of jewellery stores and designer brands. Meanwhile, the neighbouring Princes Arcade plays host to Prestat Chocolates, which is a hallmark store amongst chocolate aficionados. Discover more of London’s best chocolatiers here.
Another of the biggest attractions in Mayfair, Berkeley Square Gardens, offers visitors a breath of fresh air. Surrounded by stately residences, international embassies and esteemed art galleries, these gardens are the perfect place to watch the world go by. For more relaxing hotspots in London, check out our top tips and suggestions, here.
Mayfair is a district bounded by three iconic shopping streets. Piccadilly can be found to the south, Regent Street to the east and Oxford Street to the north. Lined with high-end stores and popular eateries, all of these streets are huge attractions in Mayfair. For more luxury shopping destinations, click here!
Restaurants in Mayfair
That’s right – Instagram’s favourite London restaurant is in Mayfair! With its chic interior décor and bubble-gum fittings, Sketch has been tempting throngs of culture vultures for years. One of the best restaurants in Mayfair, Sketch is well worth checking out!
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Another of the best restaurants in Mayfair is the Galvin at The Athenaeum. Found at the Athenaeum Hotel and Residences, this elegant restaurant offers a contemporary twist on a number of classic British dishes. In addition to its highly-rated restaurant, The Athenaeum is also home to a host of stylish serviced apartments. Click here for more information.
Restaurants in Mayfair come in all shapes and sizes. However, they all have one thing in common: they’re all smart, refined and luxurious. Hawksmoor is perfect for a steak dinner, whilst nearby Hakkasan offers modern Cantonese cuisine in a sleek, stylish setting.
Bars in Mayfair
Full of luxuriant cocktail bars and plush lounges, Mayfair isn’t the type of place you go for a drink at a historic London pub.
Mr Fogg’s – one of the most extravagant bars in Mayfair – offers a fine array of cocktails. An overt allusion to the novel, Around the World in 80 Days, the bar is a constant celebration of the life and times of the fictional Victorian explorer, Phileas Fogg.
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Another one of the best bars in Mayfair, Manetta’s, can found in the Flemings Hotel and Apartments. This smartly-presented bar is the ideal spot for a romantic rendezvous or a quick catch-up. Our Flemings residences are spacious, sleek and stylish. For more information, click here.
Bars in Mayfair tend to go hand-in-hand with the district’s reputation for gaming. Mayfair accommodates a sparkling array of casinos such as Crown London Aspinalls and the Ritz Club. Check out our blog on Mayfair’s Casino Culture for more information.
Where to Stay in Mayfair
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From London’s humming tourist hotspots to its refined, stately suburbs, our portfolio can be relied on to provide the perfect option for you.