central-london-apartments.com takes the privacy of its customers' data very seriously. Please read the following privacy statement to understand how we will treat your personal data when you use our website. We wish to assure you that we only use your information as detailed below for our legitimate business reasons.

When do we collect data?

We can collect data from you from three sources:
1. When you make an apartment booking using our website.
2. When you become a subscriber to our mailing list.
3. When you speak to our customer services personnel.

In any of the above cases the data we collect could include personal data.

What do we do with your personal information?

When you book an apartment via the site, we need to collect information about you to process the booking, and provide you with the services you expect. This information may include, but is not limited to, details such as your name, your address and your credit card details. Unless we have your express consent we will only disclose this personal data to third parties if it is required for the purpose of completing your booking. To complete your booking, we must pass on your details to the reservations department of the particular apartments you have selected - we do this by fax, and believe this to be an extremely secure method of transferring information.

Email Newsletter

Some of your details are used by us to present you with an informative monthly email newsletter. Also some further details about you are gathered as a result of the way you interact with the newsletter.

Our email newsletter is London themed and contains useful information on what's happening in the capital, exclusive travel and London related tips, special offers for accommodation, recommendations, and much more. Here are the relevant points of our privacy policy that apply to our email newsletters;

• By making a booking or enquiry with central-london-apartments.com you have consented, by soft opt-in, to receive from us by email our monthly newsletter.
• You may opt out of receiving the monthly newsletter at any time.
• You may update and amend your email address at any time.
• We will track most hyperlinks you may click from our newsletter. This is to enable us to better understand your interests and requirements, so that subsequent newsletter communications can be made to be more personalised and tailored to you.
• We will track certain other pages you visit after clicking on a newsletter hyperlink by the use of a tracker image. This information is used to enable us to better understand your personal interests and requirements, and also to help us understand the preferences of our customers in general.
• We will not disclose any information gathered from hyperlink click tracking, or by any other means, to any third parties

Do we retain your credit card information?

No. Once the booking is made using our reservation systems, and the confirmation fax has been sent to the reservations department of the apartment that you have chosen, your credit card details are deleted from the system. We retain all the other details that you provided us with so that we have a record of your booking. We feel that this is necessary so that, for example, amendments and cancellations can be made to your booking.

Do we sell your information to third parties?

We do not sell, rent or trade your personal information to third parties for marketing purposes.

Consent

By disclosing your personal information to us using this website or by the telephone, you consent to the collection, storage and processing of your personal information by central-london-apartments.com in the manner set out in this Privacy Policy.

Change/Modify Details

If you need to change your personal details after you have made a purchase on the site please contact us as soon as possible, by e-mail.

Contact

If you have any questions or concerns about the information we hold about you, you can also contact us.